The aim of the Campaign is to get people to acknowledge how serious the issue of ogling is and how it impacts a woman’s mental health, well-being, employment, and academic opportunities. The program focuses on public discourse and acknowledgment of ogling as unacceptable behavior. An anti-ogling awareness campaign is striving hard through the live radio program, road shows, audio messages, and social media platforms to change such harmful behaviors. The slogan of the campaign is  “Say No to Taroo(ogle).”